" Agriculture in the Changing Face of Global Competition"

Mr. Tada directs overall policy and operations for Limoneira Company, a 105 year old diversified agribusiness concern, based in Santa Paula, California, with operations in Ventura, Fresno, Tulare and Santa Barbara counties. The company is a large grower, packer and shipper of citrus, as well as being a supplier of products to domestic and Pacific Rim markets. Additionally, Limoneira grows avocados and has ownership in the Oxnard based Mission Produce, Inc. which markets avocados and specialty produce. Pierre is also President of Limoneira Company's land, nursery, real estate and corporate acquisition subsidiaries. Mr. Tada is very familiar with the global marketplace as his company is currently facing the onslaught of foriegn imports while trying to expand exports to Asia.

Pierre also serves on the board of directors of companies involved in food processing, real estate investment, agricultural acquisitions, water and financial services.  Pierre is a director and Chairman of Mission Produce Inc., is an alternate Director  of Sunkist Growers and Packers Benefit Trust where he helps oversee pension plans and industry benefit plans.  He also co-chairs the U. S. CitrusScience Council, a citrus industry organization representing 5,000 growers which is organized to address the science behind trade issues, particularly focused on the Argentine Citrus Import Petition. 

Pierre is a past President of the Ventura County Economic Development Association and on the Board of Directors of the Ventura County United Way.  Pierre has also served on the board of directors and is past President of the Santa Paula Rotary Club and serves on the investment committee of the Ventura County Community Foundation and serves on the boards of other industry, community, charitable and professional organizations.

Prior to coming to Limoneira Company in 1987, Pierre worked as an executive for Carlsberg Corporation, The Bekins Company, and Southmark Corporation.  His assignments included: overseeing corporate and financial operations, mergers and acquisitions, corporate restructuring, and overseeing public offerings of over $500 million in securities.  Right out of school he worked as a practicing CPA for the international accounting and consulting firm Deloitte and Touche, formally Deloitte, Haskins and Sells.

Pierre was born in Seattle, Washington in February 1958, and graduated from high school in St. Regis, Montana.   He earned his Bachelors of Science degree in Business Administration from California State University Northridge in 1980 and is a Certified Public Accountant, State of California.  He received his MBA at the University of California Los Angeles, Anderson Graduate School of Management.  Pierre is a graduate of Clas XXII of the California Agricultural Leadership Program.

Pierre is married to Rebecca, his wife of 17 years, and lives in Ventura, California.